Privacy Policy

Last updated: 3 June 2026

Who we are

This Privacy Policy explains how Playseat® processes personal data when you use our website, place an order, contact us, leave a review, subscribe to marketing communications or otherwise interact with us.

This website is operated by Playseat®.

Company name: Playseat® B.V.
Registered address: Innovatieweg 18, 7007 CD Doetinchem, The Netherlands
Country of establishment: The Netherlands
Chamber of Commerce (KvK): 09150630
VAT number: NL814581559B01
Email: customerservice@playseat.com

Playseat® B.V. is the data controller within the meaning of the General Data Protection Regulation (GDPR).

Personal data we collect

Depending on how you use our website and services, we may collect and process the following personal data:

Name
Email address
Billing and delivery address
Telephone number, if provided
Order information
Payment information and payment status
Shipping and tracking information
Invoice information
Account information, if you create an account
Messages submitted through our contact form
Photos, invoices, order details and other files submitted through our contact form
Reviews, ratings and display names submitted by you
Marketing preferences and newsletter subscriptions
IP address
Device information
Browser information
Language and country preferences
Website usage data
Cookie and tracking preferences
Information related to fraud prevention, security and website performance

We only collect personal data that is necessary for the purposes described in this Privacy Policy.

Purposes and legal bases

We process personal data only when we have a valid legal basis under the GDPR.

Processing orders and deliveries

We process personal data to:

Process your order
Confirm your purchase
Receive and process payment
Prepare and ship your order
Send order and shipping updates
Provide tracking information
Handle delivery issues, failed deliveries or damaged shipments
Process returns, refunds and warranty requests

Legal basis: performance of a contract and, where applicable, legal obligation.

Payments

Payments are processed through the payment methods offered during checkout, such as Shopify Payments, PayPal, Klarna or other payment providers made available on our website.

We do not store full payment card details ourselves. Payment information is processed by the relevant payment provider in accordance with its own security standards and privacy policy.

Legal basis: performance of a contract, legal obligation and legitimate interest in secure payment processing and fraud prevention.

Customer service and contact form

When you contact us through our contact form, we process the information you provide so that we can respond to your request and assist you.

This may include your name, email address, order number, message, product information, photos, invoices, proof of purchase, PO number and other files or information you choose to submit.

Messages and files submitted through our contact form may be processed using automation tools and forwarded to our internal customer service systems.

Legal basis: performance of a contract, legitimate interest in providing customer service and, where applicable, legal obligation.

Returns, repairs and warranty

We process personal data to handle return requests, repair requests, warranty claims, replacement parts, damaged deliveries and other after-sales support.

This may include your order details, product details, photos, invoices, address details, communication history and information required to assess and resolve the issue.

Legal basis: performance of a contract, legal obligation and legitimate interest in resolving customer issues.

Reviews

If you leave a product review, we may process your name or chosen display name, review content, rating, product information and any additional information you choose to provide.

Reviews may be collected and displayed through Judge.me or another review platform. Your review, rating and display name may be publicly visible on our website.

Legal basis: legitimate interest in collecting feedback, improving our products and services and providing transparent product information to customers. Where consent is required, we will rely on consent.

Email marketing and automated communications

If you subscribe to our newsletter, consent to marketing communications or interact with marketing features on our website, we may process your personal data to send you newsletters, product updates, promotional emails, abandoned cart reminders and other marketing communications.

We may use Klaviyo or another email marketing provider for email marketing and marketing automation.

You can unsubscribe from marketing emails at any time by using the unsubscribe link in the email or by contacting us through our contact form.

Legal basis: consent or legitimate interest, depending on the type of communication and applicable law.

Website analytics and performance measurement

We use analytics tools, such as Google Analytics 4, to understand how visitors use our website, measure website performance and improve our website, products and services.

Analytics cookies and similar technologies are only used where required after consent has been given through our cookie banner.

Legal basis: consent, where required.

Cookies and tracking technologies

Our website uses cookies and similar tracking technologies. These may be necessary for the website to function, or may be used for experience, measurement or marketing purposes.

According to our Cookie Policy, our website may use services and trackers from parties such as Shopify, PayPal, Weglot, Cloudflare, YouTube, Judge.me, Font Awesome, Google Analytics 4, Transactionale and Klaviyo.

You can manage or withdraw your cookie consent at any time through the cookie settings available on our website.

For more information about the cookies and trackers we use, please see our Cookie Policy.

Website functionality, language and security

We may process technical data to make sure the website works properly, loads securely and displays the correct language, currency, content and functionality.

This may involve services such as Shopify, Weglot, Cloudflare and other technical service providers.

Legal basis: legitimate interest in operating a secure and functional website and, where applicable, performance of a contract.

Fraud prevention, security and legal obligations

We may process personal data to prevent fraud, misuse of our website, payment abuse, security incidents and unlawful activity.

We may also process personal data to comply with tax, accounting, consumer protection, product safety and other legal obligations.

Legal basis: legal obligation and legitimate interest.

Third parties with whom we share personal data

We only share personal data when necessary for the purposes described in this Privacy Policy.

We may share personal data with the following categories of third parties:

Shopify, as our e-commerce platform
Payment service providers, such as Shopify Payments, PayPal, Klarna or other providers offered during checkout
Shipping carriers and logistics partners, such as FedEx, UPS, PostNL, DHL and other carriers
Customer service, automation and workflow tools, such as Pabbly Connect or similar providers
Review platforms, such as Judge.me
Analytics providers, such as Google Analytics 4
Email marketing providers, such as Klaviyo
Website functionality and security providers, such as Cloudflare
Translation and localization tools, such as Weglot
Content and media providers, such as YouTube and Font Awesome
Accounting, tax, legal and compliance service providers
Authorities or regulators, where required by law

Where required, we enter into data processing agreements with service providers that process personal data on our behalf.

Some third-party providers may act as independent data controllers for certain processing activities, for example payment providers, shipping carriers or platforms where they determine their own purposes and means of processing. In those cases, their own privacy policies may also apply.

International data transfers

Some of our service providers may process personal data outside the European Economic Area.

Where personal data is transferred outside the European Economic Area, we ensure that appropriate safeguards are in place, such as:

An adequacy decision by the European Commission
Standard Contractual Clauses approved by the European Commission
Other appropriate safeguards permitted under applicable data protection law

You may contact us for more information about the safeguards we use for international data transfers.

Data retention

We do not retain personal data longer than necessary for the purposes for which it was collected, unless a longer retention period is required by law.

Indicative retention periods:

Order, invoice and tax records: up to 7 years, or longer if required by applicable law
Customer service communications: up to 2 years after the last contact, unless longer retention is needed for an ongoing issue, warranty claim or legal obligation
Return, repair and warranty records: for as long as necessary to handle the request and comply with legal obligations
Contact form files, such as photos or invoices: for as long as necessary to handle the request, unless longer retention is required for legal, warranty or dispute purposes
Marketing data: until you unsubscribe or withdraw consent, unless we are legally allowed or required to retain certain limited information
Analytics data: according to the settings of the analytics provider and your cookie consent preferences
Reviews: as long as the review remains relevant or until deletion is requested, unless we have a legitimate reason or legal obligation to retain it
Security and fraud prevention data: for as long as necessary to protect our website, business and customers

Your rights

Under the GDPR, you may have the following rights:

Right of access
Right to rectification
Right to erasure
Right to restriction of processing
Right to data portability
Right to object to processing
Right to withdraw consent at any time, where processing is based on consent
Right to lodge a complaint with a supervisory authority

You can exercise your rights by submitting a request through our contact form.

We may ask you to provide information to verify your identity before responding to your request.

Withdrawing consent

Where we process your personal data based on consent, you may withdraw your consent at any time.

You can withdraw cookie consent through the cookie settings available on our website.

You can unsubscribe from marketing emails by using the unsubscribe link in the email.

Withdrawing consent does not affect the lawfulness of processing based on consent before it was withdrawn.

Complaints

If you believe that we process your personal data unlawfully or that we have not handled your request properly, you have the right to lodge a complaint with a supervisory authority.

In The Netherlands, the supervisory authority is the Autoriteit Persoonsgegevens.

You may also contact the supervisory authority in your country of residence.

Security

We take appropriate technical and organisational measures to protect personal data against loss, misuse, unauthorized access, disclosure, alteration and destruction.

These measures may include access controls, secure connections, service provider due diligence, internal procedures and other security measures appropriate to the nature of the data and the risks involved.

Children’s privacy

Our website and products are not specifically directed at children.

We do not knowingly collect personal data from children without appropriate consent where required by law. If you believe that a child has provided us with personal data without appropriate consent, please contact us through our contact form.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time.

The most current version will always be available on our website. If we make significant changes, we may take additional steps to inform you where required.

Contact

If you have any questions about this Privacy Policy, our use of personal data or your privacy rights, please contact us through our contact form.

You can also contact us at:

customerservice@playseat.com